Do we hate this?
12 days ago • 3 min readPartner In celebration of Social Media Day, Jayde's first-everChronically Online Virtual Social Media Summit isbringing together the people who make the internetworth scrolling—brand marketers, agency professionals,creators, and influencer marketing pros—for an almostfull day of conversation about the profession of social. From navigating AI to making the case for socialinternally, the day is designed to give modern internetprofessionals the clarity, the language, and thecommunity to build...
READ POSTWhat's working in content now? +New job leads
18 days ago • 2 min readHello Reader! Whether we like it or not, the internet has had a glow-up (or maybe a glow-down… the jury is still out), and content creation and strategy have fully transformed. Here's what's working now:👉 New data and original insights. A stat round-up from—even last year—is a good way to say, “we don’t know what’s going on but hopefully this stat proves… something?”Now is the time for research, testing, and publishing fresh insights. 👉 SMEs for insights and distribution. Authority is a...
READ POSTTONS of new job listings this week.
24 days ago • 3 min readHello Reader! I've seen a TON of new jobs this week, which is AWESOME! Let's go get those clients! Ashley Partner | AI Academy Get 300+ step-by-step tutorials to master ChatGPT, Claude, and every AI tool that matters. Check it out Jobs Freelance Copyeditor — Apple Newsroom | Freelance Technical Content Marketer — RunPod | Part-Time Contract Content Specialist — 7Seventy Recruiting | Contract ($45–$50/hr) Content & Digital Marketing Specialist — Haili DeYoung's Team Creative Content Writer —...
READ POSTYour content brief is built for a dead internet. Here's the new one.
about 1 month ago • 10 min readThe content brief is broken. It’s optimizing for an internet search experience that no longer exists… Here's the fix. Jump straight to the brief* *I've enabled commenting on this document. Things are changing fast, and building a modern content brief may take collective insight to get right. By: Ashley R. Cummings Content marketing is in a weird place right now. Every day, there are new reports, articles, podcast clips, LinkedIn posts, newsletters, studies, and data points all telling us some...
READ POSTYour benefits shouldn't disappear when you go solo
about 1 month ago • 1 min readPartner | Lettuce Your benefits shouldn't disappear when you go solo. For many independent professionals, healthcare is the quiet stress that never fully goes away. The marketplace rates that don't make sense for the coverage you get. Going without and hoping for the best. Lettuce built something that changes that, and we wanted to make sure the Content Connect community knew about it. When you become a Lettuce Pro Member, you join the Lettuce PEO and get access to a real employer-quality...
READ POSTUnlimited scale potential is ruining content marketing & brands
about 1 month ago • 8 min readPartner | Lettuce The benefit you didn't know you could have as a solo. One of the hardest parts of leaving a traditional job isn't the work. It's the stuff that came with the job – the health insurance, the structure, the sense that someone had figured out the complicated parts so you didn't have to. For a lot of content professionals, healthcare is the thing that makes going fully solo feel risky. And honestly, that makes sense. The marketplace options are expensive, the coverage often...
READ POSTGet the Solo Summit session recordings here!
about 1 month ago • 1 min readSolo Summit Recap + Recordings The Solo Summit was this past week, and if you missed it, the recordings are here and WORTH. EVERY. MINUTE: Jonah Berger talked about how to stop pushing harder and start removing the friction that's keeping clients from saying yes. Lindsay MacMillan closed the day with the kind of talk you'll still be thinking about next week. There were 9 sessions in between Berger and MacMillan on sales, operations, positioning, networking, and AI. I watched it, and I'm still...
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