Subscribe now to grow your content marketing and writing muscles! Each week, you'll get an expert interview from a leading content marketer (free consulting—yay!), quick & actionable writing tips, and content marketing trends you may have missed delivered straight to your inbox. It's an easy decision—join 7000 other content marketers now!
Scale your video content without the production headaches (new HubSpot + Descript integration)
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If you're a content marketer, you already know video is essential. What holds most of us back isn't ideas—it's the production workflow. Recording is easy. But editing? Exporting? Uploading to five different platforms? Tracking what actually performs? That's where the wheels fall off. The Descript app for HubSpot changes this. Edit videos by editing text. Seriously—it works like editing a Google Doc. Cut filler words, rearrange sections, and create multiple versions without timeline editing or rendering. Even better: everything seamlessly syncs to HubSpot. Your edited videos instantly appear in your file manager, ready to embed in landing pages, blog posts, and social. Here's what this unlocks:
The integration is HubSpot Certified and completely free to install.
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Content Connect
Subscribe now to grow your content marketing and writing muscles! Each week, you'll get an expert interview from a leading content marketer (free consulting—yay!), quick & actionable writing tips, and content marketing trends you may have missed delivered straight to your inbox. It's an easy decision—join 7000 other content marketers now!
Partner Support Content Connect: Every click supports this newsletter. Featured Job Lift Off is looking for an AI Creative Director (this looks rad) Jobs OnTheGoSystems is hiring a Head of Content Blumhouse needs Writers & Editors Morning Brew needs an Editor Lookout needs a newsletter Editor/Reporter Weflow is hiring a Content Marketing Lead SSi needs an Email Marketing Manager Launch Potato needs a Senior Manager for YouTube Paid Media Chris Roberts wants pitches from Freelancers Game Rant...
Hello! There’s a silly trend in content marketing right now (I blame AI and bad writers). The trend? I like to call it… Copy & Paste Marketing (C&PM). Let's call it that, okay? 👇 Wut? Do a little test. Google something popular within your niche. Try your best not to look at the brand. Click on the link. Read the article. Do you know what brand it’s from? Or does it completely lack voice? Could you simply “copy and paste” the text on any one of their competitors' websites? Probably, right?...
Has landing new freelance clients been rough for you this year? You’re not alone. New client work has slowed for me this year, too, but one thing that is still working is building relationships. All of my projects this year have come from people I’ve connected with on LinkedIn through posts, comments, and DMs. Trust is harder to earn now, and it takes more effort than “Easy Apply” to land work. This week’s Content Connect sponsor, Taplio.com, is the tool I use to keep that...