Hello Reader!

If you've been reading this newsletter for a while, you'll notice Content Connect got a little glow up. (See website, too).

I've been having a bit of a business identity crisis, which I explained in this LinkedIn post:

Between freelance writing, Content Connect, B2B creator partnerships, and travel content, I've been trying to figure out how to make all the pieces of my business fit together.

I got a ton of great responses and realized it might be time to bring a little cohesion to my branding.

So, here we are! Same Content Connect, fresh look, and hopefully a little more consistency across everything I'm building.

In the spirit of freshening up my brand, I figured it's also a good time to reintroduce myself.

It's been a minute, and you might be wondering, WHO EVEN IS THE PERSON WRITING THIS NEWSLETTER?

Thanks for wondering. Hi, I'm Ashley.

Professionally, I'm a freelance content marketer, specializing in long-form content writing for SaaS, ecom, AdTech, and creator marketing companies like ADWEEK, Shopify, Slack, and Viral Nation.

I'm confident those reading this are my people and know what that means. When I explain what I do to the layperson, they either stare at me blankly or pull out a pillow and take a nap—right on the spot. Rude.

You may also be wondering why I can't just say, "I'm a writer." Well, it's not quite comprehensive enough. And also—WITHOUT FAIL—the asker always want to know what books I write. I have little interest in telling them it's a little esoteric treasure called...

wait for it...

"100% Software Adoption Using Digital Adoption Solutions."

Anyway, I've been working in the content marketing world for 16 years now, and I write this newsletter for a few reasons.

Namely, I wanted to create something I wish I had that didn't exist anywhere.

And pivot.

In more exciting Ashley Is A Writer news, I've been writing more about my family travels, digital nomad experiences, an food adventures.

I got my first byline in ​Wine Enthusiast this week. Yay!

I also relaunched my Travel With Ashley Substack if you'd like to subscribe and learn more about how I get out of my bubble (and how you can, too):

I'd also love to connect on Instagram.

Now, here's a little more about who I am besides a worker bee:

• A mom. I have 2 human children and 1 v. naughty, super cute Jack Russell. Look at her:

Ashley R. Cummings

And now i can’t afford food and she’s still naughty. Disclaimer: she’s actually going great. We’re just being silly and having a bit of fun.

♬ original sound - Ashley R. Cummings

​

• An avid reader. Fav books? Crime and Punishment, Frankenstein, Refuge... I dunno. Lots.
• A language lover. English is my fav bc I know the most words in English. I spent 2 years in Russia and worked at a company for 6 years speaking Russian every day. Russian is far more complex and interesting than English. I am also proud to say I can crank out some pretty mean Restaurant Spanish. Do you want a taco in Mexico? I got you. I can also absolutely find the library and/or hospital in Germany and get us to and from Zurich. And can order a bottle of wine in Greek (white, red, or rose—take your pick!)
• An Em Dash lover. Pry it from my cold, dead hands.

Anyway, I promise next week not to be all ME-ME-ME, and get back to the strategic content stuff.

Thanks for being here,

Ashley

Partner

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